Orlando Local News

Disney to add new 'search and sniff' experience at Magic Kingdom

todayJuly 27, 2023

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BAY LAKE, Fla. — Disney World has announced a new interactive experience for Magic Kingdom—one that will be centered around smell.


What You Need To Know

  • Disney World has announced a new interactive experience for Magic Kingdom

  • “Smellephants on Parade” is described as a family-friendly “search and sniff adventure”

  • The experience will be added to the park’s Storybook Circus area; no date was shared 

The family-friendly experience will be called “Smellephants on Parade” and take up residence in the park’s Storybook Circus.

Disney is describing the experience as a “search and sniff adventure.”

Smellephants will be sponsored by Scentsy, an Idaho-based multi-level marketing company. The company became the “Official Home Fragrance” of Walt Disney World in 2021.

The Thursday night announcement was light on any other details like what kind of scents visitors will be smelling or an opening date. However, Disney did share a piece of concept art for the experience.

Disney promises to share more details about Smellephants on Parade.

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